Last updated September 1, 2023


We use cookies to make our website effective, secure and user-friendly. You’ll find more information on cookies at section 4 below.

1. Generalities

As the operator of the website (hereinafter "Website"), the protection of your personal data is a matter we take very seriously. We therefore exclusively collect and process your personal data in accordance with the applicable legal provisions regarding data protection, including the Swiss Federal Data Protection Act (hereinafter "FDPA"), the EU-General Data Protection Regulation (hereinafter "GDPR"), to the extent applicable, and the standards described hereinafter. Personal data means any information relating to an identified or identifiable natural person. Below, we inform you about the most important aspects of data processing with regard to this Website, in particular the collection and processing of personal data via this Website, the purposes of the collection and processing of personal data and your rights with respect thereto.

2. Responsible Body

The "controller" respectively body responsible for the collection and processing of your personal data as described in this Privacy Policy is Tenro AG, Zehntenfreistrasse 22, 4103 Bottmingen, Switzerland (hereinafter "we"). If you have any enquiries with respect to this Privacy Policy or any other data protection related matters, you can contact us by email at the address indicated in section 13 below.

3. Data collection when accessing this Website (server log files)

When you access our Website, information from the browser used on your device is collected and automatically transmitted to the server of our Website. This information is temporarily stored in so-called server log files. Thereby, the following information is stored:

  • IP address
  • date and time of access
  • name and URL of the retrieved file
  • website from which access is made (referrer URL)
  • browser type/version used
  • operating system used
  • name of your access provider
  • amount of data sent in bytes.

We will process the above-mentioned data for the following purposes:

  • ensuring a smooth connection of the Website
  • ensuring comfortable use of the Website
  • evaluation of system security and system stability
  • for other administrative purposes.

The above-mentioned personal data are not combined with other data sources. Under no circumstances this personal data is used by us for profiling (i.e. the automated processing of personal data to assess certain personal aspects relating to a natural person). Personal data will generally not be subject to any automated decision-making. Should we use such methods in certain cases, we will notify you separately on this and inform you of your relevant rights.

The processing of personal data as described above is required for the above-mentioned purposes in order to safeguard our legitimate interests.

4. Cookies

Our Website uses so-called cookies. Please view our cookie list for a complete list of cookies used by our site. Cookies are small text files that your browser automatically creates and stores on your computer or mobile device. We use cookies to make the use of our Website more comfortable for you. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device until you delete them. These cookies enable us to recognize your browser on your next visit (so-called persistent cookies). You can configure your browser settings in such a way that you are informed about the setting of cookies and that you can decide in each individual case whether you allow the cookies or not. You can also configure your browser setting in such a way that the cookies are generally rejected. However, please note, that when doing so, it may not be possible to fully use all features of the Website.

The processing of personal data by cookies as described above is required for the above-mentioned purposes in order to safeguard our legitimate interests and/or based on your consent.

5. Integration of services and contents of third parties

5.1 Introduction

This Website integrates third party services and content (e.g. Youtube) and offers from several social media providers (so-called plug-ins) and provides links to third-party websites (e.g. online shops).

5.2 Third party services and content

The integration of a third-party services requires that the relevant third-party provider perceives your IP address. Without an IP address, this third-party provider cannot send the content to your browser. In addition, certain of these services are only activated when they are actively selected by you. We only integrate these third-party services into our website in order to provide you with useful information or to facilitate a process. No further data processing takes place. However, we have no influence on any storage of your IP addresses by these third-party providers, namely for statistical purposes. Such processing is then the responsibility of the relevant third-party providers in accordance with their data protection provisions.

5.3 Social media plug-ins

You can usually recognize the plug-ins by the logos of the respective social media provider. The social media plug-ins are deactivated by default. As soon as you activate them (e.g. by clicking the corresponding button), the relevant social media providers can determine that you are on our Website. If you have an account with that social media provider, it can assign this information to you and thereby track your use of online offers. These social media providers process these data as separate controllers.

These social media plug-ins are used by us in order to improve the profile of our Website and to increase awareness of our Website. This constitutes a legitimate interest of us. The responsibility for ensuring compliance of the services with data protection regulations lies within the provider of the respective social network or third-party website.

In particular, we use social media plug-ins for the following social networks on our Website:

  • Facebook: Our Website uses social media plug-ins from Facebook, which is a service provided by Meta Platforms Ireland Limited, Dublin, Ireland, a subsidiary of Facebook, Menlo Park, USA (hereinafter collectively "Facebook").

    When you visit a page of our Website that contains such a plug-in, the plug-in establishes a direct connection between your browser and the Facebook servers. We have no influence on the nature and scope of the data that the plug-in transmits to the servers of Facebook.

    The plug-in informs Facebook that your browser has accessed the corresponding page of our Website, even if you do not have a Facebook profile or are not currently logged in. This information (including your IP address) is transmitted by your browser directly to the Facebook servers and stored there. If you are logged in as a member of Facebook, Facebook can assign the visit to your Facebook profile. When using plug-in functions (for example, pressing the "Like" button or sharing a post), the corresponding information is also transmitted to Facebook and stored there.

    Facebook may use this information for the purpose of advertising, market research and tailor-made Facebook pages. For example, Facebook creates profiles regarding usage, interests and relationships to evaluate your use of our Website with regard to the advertisements displayed on your Facebook profile.

    If you are a Facebook member and do not want Facebook to assign the data collected via our Website to your Facebook profile, you must log out of Facebook before visiting our Website.

    To learn more about the purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in relation to this matter and setting options for the protection of your privacy, please refer to Face-book’s privacy policy:

  • X (previously Twitter): This Website uses a social media button provided by X, a service of X Corp., San Francisco, USA (hereinafter "Twitter"). If you visit a page that contains such a button, a direct connection is established between your browser and the Twitter servers. By using Twitter and its retweet function, the websites you visit are linked to your Twitter account and communicated to other uses. This also transmits data to Twitter. Please note that we have no influence whatsoever on the nature and extent of the data transmitted to Twitter and on the processing of such data by Twitter. For more information about the collection and use of data by Twitter, as well as your related rights and ways to protect your privacy, please refer to the Twitter’s privacy policy at
  • Instagram: This Website provides a link to Instagram, a service provided by Meta Platforms Ireland Limited, Dublin, Ireland (hereinafter "Instagram"). This link is shown as a logo on our Website and serves only as a link to Instagram. Personal data of the user will only be transmitted to Instagram after clicking on the link and being referred to the website of Instagram. The purpose and scope of the collection and processing of your personal data by Instagram as well as your rights and potential settings to protect your personal data are explained in the Instagram privacy policy at:

5.4 Online shops

Our Website provides links to the Tennis Warehouse online shops (United States, Europe and Australia), operated by Tennis Warehouse, 181 Suburban Road, San Luis Obispo, CA 93401, USA (hereinafter "Tennis Warehouse"), in which products and merchandising articles in connection with Roger Federer are sold.

Personal data of the user will only be transmitted to Tennis Warehouse after clicking on the link and being referred to the respective website of Tennis Warehouse.

The purpose and scope of the collection and processing of your personal data by Tennis Warehouse as well as your rights and potential settings to protect your personal data are explained in the privacy policy of Tennis Warehouse, available on the respective website: (United States); (Europe); (Australia).

The provision of the links to the Tennis Warehouse online shops constitutes a legitimate interest.

6. Social Media Presences

We may operate our own presences on social networks and other third-party platforms.

If you communicate with us via such presences or comment on or disseminate content, we collect corresponding information. We receive this data from the platforms and directly from you, when you interact with us through our online presence (e.g. by communicating with us, commenting our content or visiting our social media presence). We process this data primarily for communication and for marketing purposes.

We may disseminate content published by you. Further, we have the right, but not the obligation, to check content before or after it is published and to delete content without notification, insofar as this is technically possible, or to report it to the provider of the relevant platform. In the event of a breach of decency and conduct rules, we may also report the user account in question to the provider of the platform.

The data processing as described above is based on our legitimate interests and/or your consent.

When visiting our social media presences, data may also be transmitted directly to or collected by the providers concerned and processed by such providers together with other data already known to them for their own purposes, in particular for marketing and market research purposes (for example to personalize advertising) and to manage their platforms. Further information on data processing by the providers of social networks can be found in the privacy policies of the respective social networks. We currently use the following platforms:

  • Facebook: The responsible entity for the operation of the platform is Meta Platforms Ireland Limited, Dublin, Ireland. Their privacy policy is available at
  • X (previously Twitter): The responsible entity for the operation of the platform for users from Europe is Twitter International Unlimited Company, Dublin, Ireland, and for users from the USA or any other country outside Europe is X Corp, San Francisco, USA. Their privacy policy is available at
  • Instagram: The responsible entity for the operation of the platform is Meta Platforms Ireland Limited, Dublin, Ireland. Their privacy policy is available at

7. Fan post

If you send us fan letters by post by using the address provided on this Website, we will process the personal data provided therein for answering your queries. We may further store the fan letters for internal historical references.

The data processing as described in this section is based on your consent and/or our legitimate interest.

8. Retention period

Your personal data is only retained as long as required for the purposes pursued with the processing and/or as long as legal retention and documentation obligations or legitimate interests exist. As soon as your personal data are no longer required for the above-mentioned purposes, they will be deleted or anonymized, to the extent possible.

9. Data security

We take appropriate technical and organizational measures for the security of your personal data, in particular to protect such personal data from unauthorized access by third parties and misuse. These security measures are continuously adapted to the current state of the art.

10. Transfer of data to third parties

For the purpose of operating this Website, in the context of our business activities or in accordance with the purposes of data processing as set forth in this Privacy Policy, we may transfer personal data to third parties to the extent that such transfer is permitted by applicable law and we deem it appropriate, in order for such third parties to process personal data for our purposes or their own purposes, as the case may be.

Personal Data may be transferred to following categories of recipients:

  • service providers and processors (e.g. IT providers);
  • subcontractors and other business partners;
  • domestic and foreign authorities or courts;
  • other group companies;
  • other recipients.

Further, we may enable certain third parties to collect personal data from you on our Website (e.g. third party providers of services and contents on our Website). These third parties are sole controllers. We have no control over their data collections. If you have concerns or wish to exercise your data protection rights, please contact these third parties directly (see sections 5 and 6 above).

11. Transfer of data abroad

As set forth above, we disclose data to other recipients, which are not all located in Switzerland. Your data may therefore be processed in Switzerland, in Europe and in any country in the world. Data transfers to third countries take place only in compliance with the statutory requirements. If we do not have your consent, if the transfer is not required for asserting, exercising or defending any legal claim, and if no other exceptions apply, we will only transfer your personal data to a third country, if such country has an adequate legal data protection in place or, in case that such personal data is transferred to a country without adequate legal data protection, if appropriate safeguards are in place.

12. Rights of the data subjects

In accordance with applicable law, you have the following rights:

  • Right of access, i.e. right to be informed about the personal data pertaining to you that is processed by us.
  • Right to rectification, i.e. right to demand correction of inaccurate or incomplete personal data pertaining to you that is processed by us.
  • Right to erasure (right to be "forgotten"), i.e. right to request the deletion of your personal data processed by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims.
  • Right to restriction of processing.
  • Right to data portability, i.e. right to receive the personal data you have provided to us in a structured, current and machine-readable format or to request its transfer to another person responsible, subject to certain conditions.
  • Right to object to the processing of personal data.
  • Right to withdraw your consent to the processing of your personal data at any time with future effect. The lawfulness of the data processing based on the consent before its withdrawal remains unaffected.
  • Right to lodge a complaint with the supervisory authority.
  • 13. Enquiries with respect to data protection matters

    If you have any enquiries with respect to this Privacy Policy or any other data protection related matters, you can contact us by email at This email address is being protected from spambots. You need JavaScript enabled to view it..

    Please note that enquiries, which do not regard data protection matters will not be answered without any exception.

    If you send us enquiries by email, the personal data you voluntarily provide therein will be processed by us for the purpose of processing the enquiry.

    The data processing as described in this section is based on your consent and/or our legitimate interest.

    The personal data submitted by you in your email will be retained by us until you request us to delete the personal data or the purpose of data retention ceases to apply (e.g. after the request has been processed or after the data is no longer needed for evidentiary purposes). Mandatory statutory provisions, in particular retention periods, remain unaffected.

    14. Amendments to this Privacy Policy

    Please note that we may amend, change or update this Privacy Policy at any time without prior notice. The current version published on this Website shall apply.